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The Basics

Explore foundational strategies for your campaigns.

Email Campaigns 101

Get answers to common questions around sending frequency, how often you should use segments, what kind of content you should send, and more!

SMS Campaigns 101

Learn the key differences between SMS and Email + discover best practices for how and when to engage with your SMS list.

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Best Practices

Discover essential strategies that will help you see a higher return on your campaigns.

Key Dates to Send Campaigns

Plan your campaigns around important holidays, and stand out from the crowd by celebrating brand milestones and fun occasions.